“A fully digitalised customer communication platform, all gathered in one solution gives the cinema extraordinary flexibility to adjust the communication linked to the kind of film or corporate event at the cinema. The massive coverage of screens makes the cinema change profile and adapted to the target audience at every given situation makes the little extra touch. The result make the experience complete with no staff cost used for rearranging traditional posters and displays.”
Jon Einar Sivertsen, Chief Commercial Officer, ODEON Kino AS
Maximum reliability: Robust performance means screens can be kept on 24/7 without complications.
Seamless integration: Quick connection with the existing Scala system resulted in a cost-effective installation and zero configuration issues.
Multifunctional solution: Displays are used for movie trailers, mood enhancement, menus, promotional space and custom content.
Maximum exposure: Large 98-inch displays have boosted viewer engagement and helped position ODEON as a premium, technically-advanced cinema.
Personal service: A direct line of communication resulted in an ultra-quick custom solution that met ODEON’s every need.
Client
ODEON Kino AS
Location
Oslo, Norway
Project
Digital signage installation
Partners
ATEA
Products
Philips U-Line (46 units) Philips Q-Line (17 units)